Enterprise feedback management (EFM) is highly flexible and used in a variety of industries and businesses. Many large corporations and organizations have validated the structured, integrated platform as the best way to coordinate, handle, and respond to all types of feedback in an efficient and timely manner. Why is this?
The reason is simple. The advantages are numerous. Enterprise Feedback Management saves businesses money on market research by constantly collecting input from consumers, staff, and stakeholders. It also provides the knowledge companies need to enhance their service quality and the customer experience.
Here is an example of how enterprise feedback management can benefit your company:
Assume you’ve asked your sales team to increase their cross-selling of a specific product. You’ve had mediocre results thus far, and you’d like to know how you can assist your staff in achieving more success.
There are numerous ways you could do this with EFM. For example, you could design and distribute a survey to customers who have been the targets of this particular cross-selling. When the data returns, you can easily compile, assess, and translate it into useful insight to share with your team.
How Will It Benefit Your Employees?
Customers aren’t the only ones who stand to gain from the implementation of Enterprise Feedback Management software. EFM is intended to provide you with a 360-degree view of your business, which includes, of course, your employees. EFM can assist you in managing both employee feedback programs and customer feedback initiatives.
If properly managed, your employee feedback program can have a positive impact on your customer satisfaction as well. Employees who feel respected and heard will naturally take more ownership of their positions and work harder to satisfy their customers.
Does Enterprise Feedback Management sound promising for your organization? Give us a call to learn how you can create a feedback-rich organization.